Automne Studio designed the Extinct Plants Home Fragrance Collection by Moooi, shaping its visual identity from illustrations to packaging. The Moooi Home Fragrance collection consists of candles, room sprays and reed diffusers, all made from natural ingredients.

Creation of original illustrations that capture the essence of each scent, translating them into an immersive and refined language. Packaging & product design has been made to reflect the brand’s values while enhancing the visual & tactile experience.

For over 20 years, Moooi has inspired and seduced the world with sparkling and innovative designs. Moooi is named after the Dutch word “mooi” for beautiful. The third “O” in the brand name stands for an extra value in terms of beauty and uniqueness.